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HAIR: TIPS & TRICKS
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Shears 411
Shears 411
Fascinating shear facts and care tips!


SHOW AND TELL: WHY EVERY STYLIST SHOULD BLOG A
SHOW AND TELL: WHY EVERY STYLIST SHOULD BLOG A
by Tracey Middlekauff

Stylists, it´s time to get your blog on. Blogging is a perfect — not to mention inexpensive — way to increase your name recognition, get your message out there, and communicate with both current and potential clients. Simply put, it´s one of the best bang-for-the-buck marketing techniques around. Go the extra mile and incorporate vlogs — video blogs — into your strategy, and you´ll reach an even wider audience.

Photographer: Glen Heino; Hair Concept and Direction: Jason Kearns /Kearns & Co Hair; Sponsor: Keratin Complex.
July/August 2011 Find in
HOT Mag
Smooth Hair, Stat!
The newest approach to smoothing hair takes less than 10 minutes and lasts four to six weeks!

Keratin Complex Express Blowout services significantly reduce time and service fees for curly-haired clients.

Macadamia Natural Oil
July/August 2012 Find in
HOT Mag
Smooth Talk
Now available! Get her hair glassy smooth with Macadamia Natural Oil StraightWear.


Stand By Your MAN!
Stand By Your MAN!
by Naomi Mannino

If you really want to boost your hair care product sales, show your men what you can do for them and sell men's products on separate shelves.

Stick This Look
March/April 2013 Find in
HOT Mag
Stick This Look
TIGI European Creative Director Nick Irwin creates his rendition of Tiny Tim gone geisha.

"Everyone who knows Chris realizes that his clients must have a sense of humor in order to get what he does every season," smiles Nick Irwin.

Terri Taricco, Vice President, Marketing for Helen of Troy
Styling Iron Heat Settings
Terri Taricco talks exact styling iron temperatures to create perfect results.





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