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March/April 2013

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Greetings • Editor’s Choice • 16
Editor-in-Chief Jeryl Spear’s advice: Hire managers with green thumbs.
SureThik Organic Hair Thickening Fibers adds density without giving the wearer away.


Buzz • 22
Redken rolls out new products at its recent symposium; Sexy Hair paints L.A. a familiar shade of red.


Guru • 74
Tommy Dionisio of NEUMA shares his green past, present and future.


Last Word • 78
Valorie Reavis reveals her Golden Hour.



Waste Away • 52
Oink! Don’t let color gluttony devour your profits!


Salon Sensations • 70
Owners Gayle Fulbright and Letty Portilla take a more youthful approach to their business.




Paintbox • 46
Matrix launches COLORINSIDER,its most important color initiative of 2013; master colorist Deborah Gavin talks Keratin Complex Color Therapy.




Hair Care • 56

Marrakesh Hair Care heads to Morocco; DS Laboratories unlocks the keys to eternal hair youth; Aquage rocks with Sea Extend Silk Power Infusion; TIGI wants you to get your beauty rest.


Hair Additions • 64
Ultratress has two extensions additions; Simplicity is on the fringe; PURE Extensions goes EXPRESS; Di Biasi CEO and educator Vikki Parman talks wedding plans.


Tools • 68
Hot Tools addicts will love these new BeautySkins; IZUNAMI’s revolutionary Fume Iron really sucks…formaldehyde vapors, that is; more!




Threads • 26
TIGI Creative Director Nick Irwin creates his rendition of Tiny Tim gone geisha for Chris Benz NYFW Spring/Summer 2013.


Headliner • 30
Painting his canvas with Matrix COLORINSIDER, Artistic Director Chrystofer Benson astounds with Shattered in Color.


Art • 34
Sherri Jessee’s Elegant Bride makes us swoon; Aveda travels from early spring to high summer.


Techniques • 76
Just when you thought you had seen it all, Nogodar Martinez for Aquage demos a new salon-worthy updo: Globes.


March/April 2013, #2, volume 8 HOT by HAIR’S HOW Magazine (USPS No. 024-622, ISSN 1932-9091) is published bi-monthly for $24 a yea r by Stanford Trident Inc., 5645 Coral Ridge Drive #131, Coral Springs, FL 33076-3124. Subscriptions: U.S. $24 per year; Canada — add $10.00 per year; all othe cr ountries — add $40.00 per year for postage and GST. POSTMASTER: Send address changes to HAIR’S HOW, 5645 Coral Ridge Drive #131, Coral Springs, FL 33076

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