Style to the Rescue

When the Gulf Coast was ravaged by Hurricane Sandy, Christine Zilinski, owner of Red Bank, New Jersey's Salon Concrete, stepped up to create a relief effort. Now she's harnessing the power of the industry, once again, for a community far from home-in Taclocan, Philippines.

Typhoon Haiyan created massive destruction affecting 11 million people and wiping out 1.1 million homes. In response, Zilinski and Salon Concrete's team created "Hairdressers for Haiyan," a special event dedicated to raising funds to send people to Taclocan.

The event will be held at Salon Concrete on Sunday January 19th from 10:00 a.m. to 7:00 p.m. Guests will be asked to donate $50 for a haircut and style. One hundred percent of the proceeds will go directly to the cost of a six-person team from Hometown Heroes, which will be traveling to Tacloban to aid in the recovery efforts.

"The Hurricane Sandy disaster will always be a part of the people of New Jersey, who are eternally grateful for the aid that we received in our time of need. Now we are coming together as a community to help the people of Taclocan. It's time for us to be "Jersey Strong" again, for the people of the Philippines," says Zilinski.

Zilinski's goal is to raise $20,000 to fund a team that will go to Tacloban to construct prefabricated shelters, which were donated by Eco Building Products Inc. As part of a long term relief effort, funds from the event will also be used to train locals to build these same structures and to help get Taclocan back on its feet.